We build the software your business needs, but can't buy.
Think of us as the person you can't justify hiring full-time — someone who fixes your biggest headache, then keeps fixing the next one, month after month. We build the tools you can't buy off the shelf, cut the software you're overpaying for, and run your growth. Built by someone who runs a $20M company and got sick of the same headaches you have. Retainers start at $3,500/mo with clear minimums.
It's a relationship, not a one-off project.
Most builders hand you a thing and leave. We don't. We embed on a monthly retainer and keep finding ways to help — so over time we become part of how your business runs.
Month one, we fix the thing that hurts most.
You tell us what's eating your week. We build it, get it working, and you feel the difference fast — not a year from now.
Then we keep going.
The next tool. The next thing slipping through. We're already in your business, so the second thing is faster than the first, and the third faster than that.
We cut the software you're overpaying for.
Half the time, the tool you build replaces two you're already paying for. We find what you can cancel and put that money back in your pocket.
We run your growth.
Your ads, your website, your landing pages — rebuilt and run so you actually know what's making you money and what's just spending it.
And we bring you ideas you hadn't considered.
Once we know your business from the inside, we start spotting things you didn't know were possible — and build them before you have to ask.
Most owners start with one thing and hand us more, because it keeps paying off. Over time, we become part of how your business runs.
Here is what we can build for your business.
Whatever you run — an HVAC shop, a catering company, a dental practice — it's the same headaches: phones nobody answers, the sheet you rebuild every week, work spread across five tools. Pick the one that's been bugging you. We've built every one of these, and once we're in, we keep building.
A chatbot that knows your entire business.
It answers your team and your customers, and it drafts your proposals — in your voice, off your own files.
Ask your whole business a question and get the answer in seconds.
Pulled straight from your own files. "What did we quote this client, and where is their deposit?" "Which jobs are still owed a deposit this month?"
An AI that answers your phone, books the job, and routes it to the right person.
It picks up every time, sorts the real callers from the rest, books the appointment, and sends the job to whoever should be on it. The service call to the right tech. The catering inquiry to the right coordinator. The new patient to the right office.
Every job, who's on it, and what got missed — on one screen.
Every service call and the tech on it. Every event and the crew. Every appointment and the chair. Live, in one place, for the people in the field and the office that runs them — without anyone building a report by hand.
The staffing sheet or event order you rebuild every week — done for you.
The roster, the run-of-show, the BEO you piece together by hand — built once, then it builds itself off your bookings.
The boring repetitive work, done automatically.
Follow-ups, reports, double-checking the numbers — handled, so your team doesn't have to. The maintenance-agreement renewals nobody chased. The overdue deposit nobody caught. The recall list nobody called.
Custom software for the specific thing only your business does.
The job you still do by hand because no app does it right — whatever you run. The part the truck shows up without. Insurance eligibility, one patient at a time. Pricing that depends on six things no tool lets you combine. We build it to fit you exactly.
Your website, ads, and tracking finally working together.
Rebuilt and run for you — so you actually know what's making you money, and what's just spending it.
When someone asks Google or ChatGPT for a business like yours, yours is the name that comes up.
And that one job you've done by hand for years because nobody sells software for it? That's the one we most want to build.
Retainers start at $3,500/mo. Three tiers. Clear minimums.
No big up-front project fee. The tier sets the minimum commitment, and the scope sets what we build and run for you. You own what we build: after the minimum, if we stop working together, we hand over the code and the data.
Start small. We fix the one thing hurting most and keep it running.
It grows with you. Starter is $3,500/mo for 3 months. Ops is $7,500/mo for 6 months. Runway is $15,000/mo for 12 months. We pick the tier around the work, not around a deck.
It tends to pay for itself. Between the software we help you cancel and the hours we hand back, the retainer usually covers its own cost.
Everything we build reads from the same place.
First we hook up the stuff you already use — your customer list, your email, your QuickBooks, your job files — so everything pulls from one place instead of you copy-pasting between them or working off half the information. Then every tool we add for you reads from it.
AJ Barragan, who runs a $20M catering and events group — leading a small team that ships the software and supports it.
We run our own operation on this exact stack.
Everything we'd build for you, we run inside a real $20M business first — real company, real venues, real numbers. We build from the owner's chair, not a spec.
The headaches are the same in any trade.
Catering, HVAC, a dental practice — it's the same fight: scattered numbers, phones that ring out, the same sheet rebuilt every week, work spread across five tools. We've lived it.
AJ leads, a small team builds.
You talk to AJ, not a sales rep — and a small team ships and supports the work behind him, so the lights stay on if anyone's out. Real people on your account, not a tool you're left to run alone.
One real result, to show it's not talk.
Inside our own business, the chatbot we built cut proposal turnaround from two days to about twenty minutes. We'll show you more like it on a call.
The questions owners actually ask.
What does Armand Labs actually do?
We build the software, AI, and automation your business needs but can't buy off the shelf — and then we run it. One month that's a custom tool for the thing only your company does; the next it's cutting software you're overpaying for or fixing your lead flow. We start with your biggest headache and keep going.
What does it cost?
Starter is $3,500/mo with a 3-month minimum. Ops is $7,500/mo with a 6-month minimum. Runway is $15,000/mo with a 12-month minimum. Hardware, install, and AI provider costs are separate when needed.
Do I own what you build?
Yes. The software, the systems, the data — it's all yours. No lock-in and no per-seat license you rent forever.
How is this different from hiring a developer or an agency?
We're not a dev shop waiting for a spec or an agency selling a 90-day deck. We're an operator who runs a $20M business and writes the code too — so we fix the real problem, not the one that's easy to bill.
How fast do you move?
Weeks, not quarters. We ship something working in the first 30 days, then keep shipping. You get progress you can use, not status decks.
Is my data safe?
Yes. Your data stays isolated and owned by you, and we build with security terms in place so nothing you share trains a public AI model.
What kinds of businesses do you work with?
$5M–$30M companies still run by the people who built them — catering, property management, dental, HVAC, med spas, venues, law firms, dealerships, construction, ag. If you're paying for tools that still don't do the one thing you need, that's us.
Tell us what's hurting.
Four quick taps and you're done — name, email, company, and the headache that's bugging you most. The rest is optional. Here's what you get back:
- A short email from AJ — what we'd build first and the starting price
- No call unless you want one. No pitch deck, no list.
- Retainers from $3,500/mo with clear minimums